TOP 13 CRMs for Marketing Department: 2024 Ranking

CPAshka - CRM for dropshipping in Ukraine. Automate accounting for dropshippers, orders and payments. Reports, analytics and integrations for effective marketing and sales management.

Platform Advantages

• Accounting for dropshippers. Automatic calculation of profits for each partner, saving time.
• Effective advertising. Analyze data and optimize campaigns for maximum ROI.
• Simple integration. Easily connect CPAshka to your website and services.
• Increased profits. Automation and analytics contribute to the growth of your business.

Characteristics

• Marketing automation
• Accounting for dropshippers
• User-friendly interface
• Integration with marketplaces
• Performance analytics

LP-CRM - Ukrainian CRM for product business marketing, e-commerce and service sector. Automate sales funnels, manage leads and analyze campaign performance. Optimize the work of the marketing team with LP-CRM!

Platform Advantages

• Understandable interface. Intuitive, easy to teach the LP-CRM team.
• Automation of routine. Forget about boring tasks, focus on creativity.
• Real-time reporting. Monitor campaign results and improve them.
• Ukrainian support. Quick help and advice in your native language.

Characteristics

• Marketing automation
• User-friendly interface
• Reporting and analytics
• Ukrainian support
• Integrations with services

OneBox OS - CRM/ERP platform for marketing: automate processes, manage telephony and document flow. Optimize the sales funnel, keep track of warehouse stocks and improve customer interaction in one solution!

Platform Advantages

• One platform. All tools in one place: marketing, sales, service.
• Automation of routine. Forget about manual data entry and monotonous tasks.
• Clear analytics. Get clear reports on campaign performance.
• Personalized approach. Create unique offers for each client with OneBox OS.

Characteristics

• Marketing automation
• Customer data analysis
• Holistic CRM/ERP
• Telephony integration
• Document management

Keap (formerly Infusionsoft) - CRM and marketing automation built specifically for entrepreneurs. Streamline your sales funnel, automate routine tasks, and attract more customers with Keap!

Platform Advantages

• Marketing automation. Attract more customers by setting up automated mailing chains.
• Personalization of communications. Create unique offers for each customer, increasing conversion.
• User-friendly email builder. Easily create professional letters without designer skills.
• Centralized customer base. Store all customer information in one place, simplifying interaction.

Characteristics

• Marketing automation
• User-friendly interface
• 24/7 customer support
• Integration with services
• Analytics and reports

Close - CRM for sales departments where calls and email newsletters are a priority. Automate communication with customers, track deals and increase conversion. An ideal tool for active sales and building long-term relationships.

Platform Advantages

• Sales growth. Close helps marketers attract more leads and convert them into customers through integration with sales.
• Time saving. Automate routine tasks such as data collection and focus on creativity.
• Personalization of communications. Send relevant messages to each client, increasing their engagement.
• Campaign optimization. Track results, identify effective strategies, and improve ROI.

Characteristics

• Marketing automation
• Customer data analysis
• Email campaign creation
• Audience segmentation
• Integration with other tools

Zoho CRM - cloud CRM for marketing automation. Attract more leads, personalize communication, and measure marketing campaign ROI. Optimize your sales funnel and improve customer experience.

Platform Advantages

• Цілісна аналітика. Get a complete picture of campaign performance and ROI.
• Automation of routine tasks. Focus on strategy, not repetitive tasks.
• Personalized campaigns. Attract customers with relevant offers.
• Cost optimization. Reduce marketing costs with accurate data.

Characteristics

• Marketing automation
• Integration with Zoho apps
• Reporting and analytics
• Lead management
• Email personalization

Pipedrive - CRM designed to increase deal conversion. Visualize the sales funnel, track every step, automate routine tasks, and bring more leads to a successful conclusion. Optimize marketing with Pipedrive!

Platform Advantages

• Increase conversion. Pipedrive helps track every deal and increase the % of closing.
• Funnel visualization. A clear pipeline allows you to see bottlenecks and react quickly.
• Routine automation. Simplifies repetitive tasks, freeing up time for creativity and strategy.
• Communication personalization. Send targeted messages to engage the right audience.

Characteristics

• User-friendly interface
• Sales funnel visualization
• Routine automation
• Real-time reporting
• Integration with tools

Vtiger CRM - a single platform for marketing, sales, and support. Automate marketing campaigns, track leads, and personalize communication. Increase the efficiency of the marketing team with Vtiger!

Platform Advantages

• Effective campaigns. Attract more customers and increase conversion rates.
• Personalized experience. Create unique offers for each client.
• Data analysis. Track results and improve strategies.
• Vtiger: all in one. Sales, Marketing and Help Desk on a single platform.

Characteristics

• Marketing automation
• Customer data analysis
• Sales integration
• Single 360° platform
• Marketing ROI optimization

Bitrix24 - CRM and workspace for marketers! Automate the sales funnel, manage projects and communicate with customers in one place. Integration with marketing tools, analytics and automation of routine.

Platform Advantages

• Everything in one place. Bitrix24 has all the necessary tools: from lead generation to analytics.
• Clear analytics. Track campaign performance and improve results.
• Easy integration. Connect your favorite services and automate routine.
• Sales automation. Increase profits and improve customer service.

Characteristics

• Marketing automation
• Convenient analytics
• Integration with channels
• Centralized database
• Personalization of communications

Insightly is a CRM with project management and integrations, perfect for small and medium-sized businesses. Automate marketing, manage leads and projects in one place. Optimize the work of your marketing department with Insightly!

Platform Advantages

• Clear analytics. Get clear reports on campaigns and customers to improve ROI.
• Effective collaboration. The team works smoothly, having access to up-to-date information.
• Automation of routine. Focus on strategy, and Insightly will take care of repetitive actions.
• Flexibility and scalability. Grows with your business, adapting to changing needs.

Characteristics

• Marketing automation
• Convenient lead management
• Analytics and reports
• Projects and integrations
• CRM for SMB

Streak CRM - CRM right in your Gmail. Customize sales funnels, track correspondence, share information with the team. Ideal for marketing campaigns, lead management and email automation directly from your mail.

Platform Advantages

• Integration with Gmail. All communication in a familiar interface, without switching between platforms.
• Custom pipelines. Customize processes to your unique needs for better control.
• Email tracking. Find out when your emails are opened to respond in a timely manner.
• Teamwork. Data sharing and effective collaboration with colleagues.

Characteristics

• Integration with Gmail
• Pipelines for marketing
• Task automation
• Reporting and analytics
• Email personalization

Apptivo is a CRM platform with a suite of business applications, ideal for SMBs. Specializes in marketing automation, sales, and customer support. Optimize your marketing department's work with Apptivo!

Platform Advantages

• Holistic platform. All Apptivo marketing tools in one place - convenient and efficient.
• Real-time analytics. Track campaign performance and quickly adjust strategies.
• Automation of routine. Forget about manual work and focus on creativity.
• Sales growth. Attract more customers and increase profits with Apptivo.

Characteristics

• Marketing automation
• Customer data analysis
• Integration with tools
• Campaign management
• Centralized platform

SugarCRM - flexible open-source CRM system ideal for B2B sales. Optimize marketing campaigns, automate processes, and improve customer engagement. Track ROI and increase marketing department efficiency!

Platform Advantages

• Personalization. Customize the system to meet the needs of your business, not the other way around.
• Integration. Easily connect your favorite tools and platforms.
• Analytics. Gain valuable customer insights for better decisions.
• Growth. Scale with SugarCRM without limitations.

Characteristics

• Marketing automation
• SugarCRM Open Source
• B2B sales effectively
• Flexible CRM system
• Customer data analysis